Lena Reifschneider

Lena Reifschneider is a Specialist Account Executive at Salesforce since November 2025 and also serves as a Breathwork Instructor at Foundation Works, focusing on stress regulation and performance enhancement through conscious breathing techniques. With a wealth of experience in process management, Lena held the position of Director of Transformation Advisory at Processand, where significant frameworks and client advisory programs were developed. Previous roles include Manager of Process Mining & Execution Management at Sartorius, Account Executive DACH at Celonis, and Senior Solution Engineer at Salesforce.com Germany GmbH, among others. Lena's educational background includes a Bachelor of Arts in General Management from accadis Hochschule Bad Homburg and studies in Marketing Research and International HRM at the University of KwaZulu-Natal.