Simone Salma is a Senior Solution Engineer at Salesforce, specializing in Data Cloud. With a decade of expertise in data, CRM, and CDP, Simone has successfully managed CRM project implementations in the B2C fashion retail and HLS/Pharma industries, integrating data and marketing automation solutions. Prior to Salesforce, Simone held key roles in companies such as Bayer, where they managed data and omnichannel initiatives, and Sergio Rossi, where they oversaw CRM and marketing automation projects. Simone's technical proficiency and passion for data-driven transformation have enabled them to bridge the gap between technical and business stakeholders effectively.
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