Andy Falkenstein

Vice President Of Product Management at SalesLoft

Andy Falkenstein has a solid work experience in product management, with a focus on leadership roles. Their most recent position is as the Senior Director of Product Management at Salesloft since 2022. Prior to that, they held various roles at Salesforce from 2017 to 2022, including Senior Director of Product Management for Interaction Studio and Director of Product Management for Interaction Studio, Salesforce CDP, and Audience Studio.

Before joining Salesforce, Falkenstein worked as the Director of Product Management at Geofeedia from 2014 to 2017. In this role, they collaborated with the executive team to establish product vision and strategy, managed the product roadmap, and presented at customer visits and industry events.

From 2013 to 2014, Falkenstein was a Senior Product Manager at Salesforce Marketing Cloud, where they led product management activities for the Platform Products product line. Andy successfully launched a custom apps early adopter program and closed a strategic sales opportunity with a financial services customer.

Prior to Salesforce, Falkenstein worked at ExactTarget from 2011 to 2013, first as a Product Manager for HubExchange and later as a Product Marketing Manager for Integrations. Andy led product management and marketing efforts, formed cross-functional teams, and developed pricing, positioning, and go-to-market strategies.

Falkenstein's earlier experiences include a role as a Project Manager at Interactive Intelligence from 2010 to 2011, Product Manager/Client Services & Partnerships/Product Development at Cantaloupe.TV from 2008 to 2010, Technical Consultant at ANGEL Learning from 2007 to 2008, and Web Technology and Application Development Manager at Indiana University School of Medicine from 2007 to 2007. Andy also worked as a New Media Architect at Baker Hill from 2003 to 2006, where they developed marketing automation software and managed the company's interactive website.

Andy Falkenstein has a Bachelor of Arts degree in Computer Science from DePauw University, which they obtained from 1999 to 2003. Andy also holds an MBA degree in Management from Indiana University - Kelley School of Business, completed from 2007 to 2010. In addition to their formal education, Andy has obtained certifications in "How to Create Products Customers Love" from Silicon Valley Product Group in July 2017, and "Pragmatic Product Management" from Pragmatic Institute (Pragmatic Marketing + TDI) in October 2011.

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