Gonzalo Ferrari is an experienced professional in the automotive and commercial sectors, currently serving as the Gerente División Automotriz at Salfa since October 2014. Previously, Gonzalo held various leadership roles including Gerente Desarrollo Comercial at Kia Chile S.A., where responsibility encompassed sales and commercial strategies, and Gerente de Ventas at Foods Compañia de Alimentos (CCU), overseeing sales across multiple distribution channels. Gonzalo's earlier experience includes positions such as Subgerente de Trade Marketing and Subgerente de Ventas at CCU and Compañía Pisquera de Chile, respectively, where strategic sales management and trade marketing implementation were key responsibilities. Academically, Gonzalo holds a degree in Ingeniera Comercial from Pontificia Universidad Católica de Chile and an MBA from Universidad Adolfo Ibáñez.