Caio Franco

Caio FRANCO has extensive experience in business controlling and product management within the retail and sports sectors. Currently serving as Business Controller Category at Salomon since February 2022, Caio FRANCO collaborates with Product Managers, Costing, and Merchandising teams to establish and oversee sales and profitability targets aligned with the company's strategic objectives. Prior experience includes roles at KIABI from June 2016 to February 2022, where responsibilities encompassed budget accuracy and business development, along with roles as Product Owner and Retail Allocator. At Decathlon France, from March 2014 to February 2016, Caio FRANCO worked as a Demand Planner, focusing on purchasing strategy management, while initial career paths included positions at Quechua, Skidun Interactive Agency, BFFC, and Banco do Brasil. Caio FRANCO holds a Master's degree in Sports Industry Management from emlyon business school and a Bachelor's degree in Marketing from ESPM.