Misha Liverpool

Misha Liverpool currently serves as the Director of MarTech at SalonCentric, a subsidiary of L'Oreal USA, where responsibilities include implementing new marketing technologies within the customer data platform and ensuring data integrity across various integrations. Previously, Misha held the position of CRM Marketing Manager at SalonCentric, focusing on developing customer loyalty and engagement strategies through targeted marketing channels. Misha's experience includes roles at Monin Inc. and Transitions Optical, where marketing strategies were developed for trade and retail communications. Misha's career began at Suncoast Safety Council as Marketing Director, followed by roles at BlueGlass and Apex Physical Therapy. Misha possesses a Master of Science in Marketing from the University of South Florida and a Bachelor of Science in Food Science and Human Nutrition from the University of Florida.