Umar Asad is a seasoned Senior Ebook Writer at Salsoft Technologies (Pvt) Ltd since February 2022, with a strong portfolio in authoring self-help publications and various genres of fiction and nonfiction. As co-founder of Fundamentally Content, a lifestyle magazine aimed at broad aesthetic appeal, Umar seeks to scale its offerings. Previous roles include Content Development Executive at ABTACH LTD and Digitonics Labs (Pvt) Ltd, where Umar specialized in both fiction and nonfiction projects, content editing, and client consultation. With a solid background in academic writing and marketing content from companies like Nexus Corporation and Manhattan Communications Pvt. Ltd., Umar has developed a diverse skill set in content planning, SEO writing, and digital marketing since beginning a freelance career on platforms like Elance in 2013. Umar holds a degree in Electronics Engineering with a focus on Mechatronics from PAF-KIET.
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