Salt Brand Solutions
Harshada Lokhande is a Creative Partner at ArtSalt Brand Solutions since October 2023, bringing a wealth of experience from previous roles, including Group Head Art at liqvd.Asia from May 2023 to October 2023. Prior to that, Harshada operated as a Self-Employed professional at Tusk Design and Strategy from June 2022 to May 2023 and worked as a Freelance Art Director from March 2021 to February 2023. Additional experience includes serving as a Consultant Art Director at 22feet Tribal Worldwide from May 2021 to January 2022. Harshada holds a Bachelor of Fine Arts in Commercial and Advertising Art from the University of Mumbai, earned between January 2012 and January 2016.
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Salt Brand Solutions
Salt is an enterprise that will offer holistic brand solutions to clients who are looking for an honest, fresh perspective. The team at Salt sees itself as ‘Brand Donors™’ aiming to seed the brand in commonplace culture and in line with that, has defined its work process in three stages: • Chatter™ – Keeping a ear to the ground. Listening to consumers and anyone who has a POV on society, people, arts, trends and of course, brands. • Handshake™ – What is a simple, great way to start talking?! • Brand Tattoo ™– Ideas that leave an indelible impression on consumers. Salt is a society of people who create the purest possible solutions for brands by breaking traditional moulds, old ways of working and thinking; through the culture of collaboration - with artists, anthropologists, musicians, students, environmentalists, mystics… Whoever can help co-create and contribute to the success of the brand. They believe in being invisible, yet fundamental to the process of brand building, much like the character of the ingredient they are named after.