SALT Marketing and Lead Generation
Anthony Colarusso is an accomplished entrepreneur and business leader with extensive experience in sales and marketing. As the Founder of the MSP Lead Gen Division at SALT Marketing and Lead Generation, Anthony specializes in enhancing the visibility of Managed Service Providers and IT consultants across the U.S. Additionally, as Owner and CEO of SALT, Anthony delivers business-to-business sales services. Anthony is also the Owner of BG T Shirts, a rapidly expanding screen printing company, and has held Chief Revenue Officer roles at both EchoTrail and C3 Pharmacy Consulting, providing valuable insights and compliance support to their respective sectors. Previous experience includes lead generation roles at Century Marketing and Lead Generation Sales Agency, where Anthony developed strategic relationships with national accounts and various industries. Anthony holds a Bachelor of Science in Business Administration with a focus on Supply Chain Management from Bowling Green State University.
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SALT Marketing and Lead Generation
SALT Marketing is a SAAS (Sales-as-a-Service) company. We apply best practice lead generation processes, while mapping our sales path in a proprietary system. This creates measurable and repeatable results, and a visible pipeline of sales activity inside our human powered CRM. SALT brings specialization of tasks to the area of sales. We focus on the beginning stages of the sales process to free up our customers to close more often. We are experts at getting in the door with target accounts. We apply a schedule of interaction with decision makers - learning about the organization, buying systems, and qualifying the account as we interact. SALT works as our client, acting as an employee of your organization, ensuring a seamless transition from us to you.