Jenny Ström

Jenny Ström is currently a Design Strategist at Samhall AB, where they contribute to the Innovation Hub by translating insights into strategies that align with human needs, business goals, and technological opportunities. Previously, Jenny held positions as an Experience Design Lead at Handelsbanken and a Customer Experience Lead at SEB, among other roles within creative and UX design. With a background in graphic design and a degree from Berghs School of Communication, Jenny has extensive experience facilitating workshops and leading user-centered design initiatives across various complex organizations. Jenny's career reflects a commitment to collaboration, understanding user needs, and transforming complexity into clarity.