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Fernando Ferraez

Marketing Manager

Fernando Ferraez is an accomplished marketing professional with extensive experience spanning over two decades. Currently serving as the Marketing Manager at Samsonite since December 2018, Fernando has successfully overseen the school product line for Mexico, Colombia, Panama, and Central America, achieving a remarkable 50% increase in sales. Prior to this role, Fernando held the position of Marketing Manager at Evisions, where a significant contribution included establishing marketing departments for generic pharmaceutical companies and increasing private line participation from 13% to 40%. Earlier career achievements include serving as Product Manager at Jarden Consumer Solutions and holding various marketing roles at Unilever, Bayer HealthCare, and Unifoods. Fernando holds a Diploma in Strategic Marketing from Tecnológico de Monterrey and a degree in Marketing from Unitec.

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