Shahid Ali

Shahid Ali is an experienced professional in trade marketing and brand management with a robust career spanning multiple companies, currently serving as Senior Trade Marketing Manager at Samsons Group of Companies since April 2014. Prior roles include Trade Marketing Manager, Brand Activation Manager, and Territory Manager at the same organization, where responsibilities encompassed the development of promotional event matrices, execution of consumer and trade engagement programs, and sales analysis. Previous experiences include positions as a Management Trainee Officer at Samsons Group, Management Consultant at Al-Razi Healthcare, and an Intern at Allied Bank Limited, among others. Shahid holds an MBA in Finance and Marketing from Government College University Lahore and a BBA in Finance from The Islamia University of Bahawalpur, complemented by a Management Development Program in Digital Marketing and Entrepreneurship from Sunway University, Malaysia.