Rodrigo Figueiredo Parente

Rodrigo Figueiredo Parente is an experienced digital marketing professional with a strong focus on e-commerce and performance marketing. Currently serving as an e-Store Digital Marketing Sr Manager at Samsung Electronics since March 2024, Rodrigo has held prominent roles at GRUPO SBF, including Diretor de E-commerce and Diretor de Clientes, from January 2021 to December 2023. Prior positions include leadership roles at Grupo ZAP, Sanofi, and VivaRealBrasil, contributing to significant advancements in digital marketing strategies, team management, and performance optimization. Rodrigo holds an advanced degree from FGV - Fundação Getulio Vargas and a bachelor's degree from Universidade Presbiteriana Mackenzie.