Stipe Sikirica

Stipe Sikirica is an experienced product management professional currently serving as the PM Part Leader and Head of the MX Product Management Team at Samsung Electronics since December 2017, overseeing smartphones, tablets, wearables, and accessories in the SEAD region. Prior to Samsung, Stipe worked at HTC from October 2014 to December 2017 as a Retail Account Manager for the Adriatic Region, focusing on open market activities, stock management, and training sales staff across various roles. Earlier experience includes account management and brand management at M SAN Grupa, where responsibilities included sales target achievement, vendor negotiations, and market analysis. Stipe holds a Bachelor of Business Administration degree in Organization & Management from the Faculty of Economics & Business Zagreb.