San Miguel Brewery Inc.
Kenneth F. has a background in brand management, marketing, and creative direction. Kenneth currently works as a Brand Manager at San Miguel Brewery Inc., overseeing new product development and leading various beer brands. Kenneth is also the Co-Founder and Chief Marketing Officer of AccessiWheels, a transportation service for people with mobility needs. In addition, Kenneth has experience in advertising and HR, with past roles as Vice President for Creatives at UP Advertising Core and a Corporate HR and Employer Branding Intern at Del Monte Philippines, Inc. Kenneth holds a degree in BS Business Administration from the University of the Philippines.
San Miguel Brewery Inc.
San Miguel Brewery Inc. (SMB) is the largest producer of beer in the Philippines, with nine out of ten beer drinkers preferring its brands. San Miguel Beer was first produced by La Fabrica de Cerveza de San Miguel, an upstart brewery in the heart of Manila that began its operations in 1890. It received the Royal Grant from the Spanish king to brew beer in the Philippines, then a colony of Spain. In 1963, the brewery was renamed San Miguel Corp. (SMC) to reflect its growing ventures into food and packaging. As the beer business grew at a steady pace, it provided the foundation from which SMC expanded its interests from food, beverage and packaging, to power, oil, airline and infrastructure. Today, SMC is the country's biggest diversified conglomerate.