Sandbox Strategies
Tony Rivera is an experienced public relations professional with a strong background in media and community management. Currently serving as a Senior Public Relations Manager at Sandbox Strategies since April 2016, Tony focuses on supporting the video game industry. Prior experience includes roles as a PR Manager at Apple Retail, where responsibilities encompassed customer engagement and workshops, and founding Lowkey Gaming, where Tony developed content and managed a community across multiple platforms. Additional experience includes freelance IT consultancy and production assistance in digital video editing. Tony holds a BA in Communications with a focus on Television Production from William Paterson University and an Associate's degree in Liberal Arts from Essex County Community College.
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Sandbox Strategies
The team at Sandbox is one of the most trusted and knowledgeable PR and influencer relations agencies in gaming and entertainment. We are publicists, streamers, marketers and storytellers with a profound passion for the things you create. We work primarily with publishers and developers of games and products for PC, PlayStation 4/5, Xbox One and Xbox Series X, Nintendo Switch, virtual reality (Oculus/Vive/Gear) and iOS/Android. Current clients include Saber Interactive, Larian, Focus Home Interactive, Crystal Dynamics, Raw Fury, THQ Nordic, Fatshark, and Crytek. What separates Sandbox from other public relations firms is the strength of our relationships with media and influencers in a culture that is constantly reinventing itself. We believe in active - not automated - outreach, leveraging our deep understanding of the marketplace to execute strategic campaigns that elevate your brand above the crowd with measurable results. Headquartered in NYC with additional staff on the West Coast and partner agencies throughout the world, Sandbox delivers scale, flexibility and discipline to fit your organization. Our specialists are intimately familiar with the realities of how companies like yours operate, as well as where our talents can integrate most effectively. With day-to-day communication, creativity, planning and responsiveness, we are there to give you the support you need where and when you need it. Sandbox Strategies is an Embracer Group company.