Kenzie Higareda

Director Of Content Marketing at Sandline Global

Kenzie Higareda has a diverse range of work experience. Kenzie worked at Sandline Global as a Director of Content Marketing, where they developed engaging social media posts, conducted research for SEO practices, and created content for various marketing channels. Prior to this, Kenzie worked as a Business Intelligence Analyst, creating reports and visualizations to provide valuable data for resource allocation. Kenzie also had experience as a Project Engineer, where they organized data and communicated with clients on project statuses. Kenzie's earlier roles include an Information Technology Intern, a Varsity Baseball Pitching Analytics Intern, a Marketing and Baseball Operations Intern, and a Varsity Baseball Volunteer Intern. In these roles, they assisted in implementing security policies, developed scouting reports, analyzed pitching data, and designed profiles for pitchers. Kenzie also had internship experiences at GuardLab, where they developed marketing plans, and Georgetown University, where they focused on customer experience marketing and social media coordination. Additionally, they served as a Volleyball Youth Camp Director and a Retail Sales Associate for the Washington Nationals.

Kenzie Higareda earned a Bachelor's Degree in Business Administration from Georgetown University from 2015 to 2019. Kenzie continued their education and obtained a Master's Degree in Decision Analytics from the Virginia Commonwealth University - School of Business in 2020. Additionally, they obtained certifications in HubSpot Marketing Software from HubSpot in September 2023 and in Microsoft PowerPoint 2013 from Microsoft.

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Timeline

  • Director Of Content Marketing

    April, 2022 - present