Hicham Badreddine

SanlamAllianz – a global brand - is the largest pan-African non-banking financial services entity. We are a joint venture between Sanlam and Allianz - companies with more than 200 years’ combined experience in Africa and globally. We bring a wealth of expertise and resources to create considerable value for all stakeholders through greater economies of scale, shared knowledge, a broader presence across the continent, larger combined market share, smart partnerships and a more diversified and customised product offering for all our clients. Our purpose is to empower generations to be financially confident, secure and prosperous. This is powered by our vision to distinguish ourselves as the most admired financial services group in Africa, and an attitude of excellence in delivery as we implement our strategy of building scale and achieving sustainable growth. We demonstrate lasting commitment to all stakeholders – internally and externally – by making a long-term investment in the African market. Our goal is to be a top-three insurance company in all our chosen markets with the objective of becoming a truly pan-African brand. We will achieve this by adopting a shared-value approach with our people, our clients, the markets, communities and countries we do business in, as well as our business partners, suppliers and shareholders. We utilise our local understanding to pioneer financial solutions that build security and prosperity for individuals, businesses and communities for generations to come.