Santa Cruz Bicycles
Bruce Huang has extensive experience in sales and account management. Bruce has held various roles in notable companies such as Pon.Bike Performance GmbH, Cervélo Cycles, and Santa Cruz Bicycles as the APAC Head of Sales. Prior to that, they worked as the International Sales Team Lead and Latin America Regional Sales Manager at Giant Bicycles. Bruce also has experience in sales representation at Axman Enterprise CO., LTD. and account management at UOC USA INC. and United Orthopedic Corporation (UOC). Additionally, Bruce has professional experience in control assurance consulting at Deloitte & Touche LLP and internships in the Chinese Services Group at Deloitte and the Corporate Development Group at Nissan Motor Co., Ltd.
Bruce Huang attended the USC Marshall School of Business from 2004 to 2008, where they obtained a Bachelor of Science in Business Administration with a focus on Investment Finance and Management Consulting. Prior to that, they also attended St. George's School for Boys, but the dates and details of their education at that institution are unavailable.
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Santa Cruz Bicycles
At Santa Cruz Bicycles, our mission is to build the best bicycles possible and to have fun doing it. This isn’t about glory or status. It’s about building bikes to last a lifetime and backing them up with top-tier rider support. Less waste and less hassle mean more fun and more time on the bike. But this “No Missed Rides” policy does not end with our customers. We treat our employees with the same mentality: that every moment on the trail, every evening with our families, and every weekend away counts. We’re not interested in holding our employees back with meaningless work. We provide them with the support they need so they can focus on real goals, real results, and what really matters. That’s why our employees don’t view us as a “company to work for.” To them, working here is a lifestyle choice. It’s not the bikes that bring us together, it’s our sense of community, our passion for the brand, and our desire to be a part of something that does.