Santa Cruz Bicycles
Max Morgan is a seasoned professional with extensive experience in engineering and the cycling industry. Currently serving as a Sustaining Engineer II at DR Power Equipment since March 2020, Max previously held the position of Sustaining Engineer I and has a strong background as an Athlete and Brand Ambassador for Santa Cruz Bicycles, where involvement in the UCI Mountain Bike Series included collaboration with product development teams. Experience also includes roles as Technical Editor at Worldwide Cyclery, where content creation enhanced customer engagement, and as an Athlete and Brand Ambassador for Fundamental Beverages and FOX Factory, focusing on brand promotion and product testing. An Engineering Intern at Preci-Manufacturing provided early exposure to aviation and aerospace manufacturing processes. Max holds a Bachelor of Science in Mechanical Engineering from the University of Vermont and a Bachelor of Science in Engineering Physics from Elon University.
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Santa Cruz Bicycles
At Santa Cruz Bicycles, our mission is to build the best bicycles possible and to have fun doing it. This isn’t about glory or status. It’s about building bikes to last a lifetime and backing them up with top-tier rider support. Less waste and less hassle mean more fun and more time on the bike. But this “No Missed Rides” policy does not end with our customers. We treat our employees with the same mentality: that every moment on the trail, every evening with our families, and every weekend away counts. We’re not interested in holding our employees back with meaningless work. We provide them with the support they need so they can focus on real goals, real results, and what really matters. That’s why our employees don’t view us as a “company to work for.” To them, working here is a lifestyle choice. It’s not the bikes that bring us together, it’s our sense of community, our passion for the brand, and our desire to be a part of something that does.