santalucía seguros
Cristian Alonso Muñoz is a seasoned digital marketing and IT project management professional with extensive experience in managing web portal projects, marketing automation, and data analytics. Currently serving as Jefe de proyecto (IT) Marketing Digital at Santalucía Seguros, Cristian specializes in performance web metrics, cookie management, and the utilization of advanced analytics tools. Prior to this, Cristian held the position of Responsable Marketing Digital at Grupo SM, overseeing digital marketing strategies and team management. Cristian's career began at Santalucía Seguros, where roles evolved from Técnico Web to Security Specialist, showcasing a robust background in marketing, project coordination, and IT security. Academic credentials include degrees in Computer Engineering from multiple institutions and a postgraduate qualification in web analytics.
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santalucía seguros
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We are an insurance company that has spent almost one century taking care of Spanish families. We have more than 7M of customers, a network of more than 400 agencies and sales offices and more than 9.000 coworkers all over Spain. Our main goal is to assure the tranquility of our insured customers, so we focus on being a close partner and on being aware of what our customers and employees want to say, as this helps us design new products and innovative processes to keep on being a strong and futurist company. However, SANTALUCÍA is not just an insurance company, it is a group of firms able to offer a 360º service to every customer, ensuring an excellent service value chain. The group is composed by several companies and each of them is a leader in their sector. Besides the insurance business, we also have Ballesol, International SOS, Alpha Plus, Albia, Iris Assistance, Accepta, GIH and PC Amigo. Additionally, in SANTALUCÍA, we are bonded to the Luxembourg Declaration as a referent of good management of our workers’ health and, in 2016, we have been awarded with the healthy corporate certificate by the INSHT (“Instituto Nacional de Seguridad e Higiene en el Trabajo”). During 2016, we have also been recognized as: - 1st Insurance company with presence on Internet. - The most awarded in the III HHRR Digital, Health and Company Awards. - Prize to company excellence on the 6th edition of the APROCOSE. - ISCX prize as Leader of satisfaction 2015 due to our high customer experience level in the insurance and home subsectors. - Excellent Madrid Prize to customers´reliability