Ayer O. is an experienced Commercial Lead at SAP, specializing in Cloud ERP for the EMEA region. They have a proven background in driving business growth through strategic customer engagements and contract negotiations. Ayer has successfully developed and deployed commercial policies, managed investment programs, and led cross-functional teams. Previously, Ayer held roles at H&M and Homebase as a Sales Advisor, and served as a Commercial Business Associate at SAP. Ayer holds a Bachelor of Science (BSc) with First Class Honours in Economics from Middlesex University.
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