Benedicte Rott

Benedicte Rott is a seasoned marketing professional with extensive experience in the technology sector, currently serving as Senior Marketing Director for Global Integrated Demand at SAP since May 2015, focusing on the Cloud ERP - S/4HANA Global Integrated Program. Prior roles include leading marketing strategies for SAP Solutions and the SME market across EMEA North, developing audience marketing initiatives, and directing IoT and Digital Supply Chain marketing efforts. Earlier in the career, Benedicte held positions as Marketing Director for SME Program and Digital, Senior Marketing Manager at Siebel Systems EMEA Limited, and various marketing communication roles across leading tech companies. Benedicte Rott holds a Master’s degree from the University of Paris I: Panthéon-Sorbonne.