Bo Liu

Bo Liu is a seasoned professional in digital growth marketing and process optimization. They have held multiple roles, including positions at SAP, where they currently manage and optimize processes across digital growth marketing teams, enhancing workflow and reporting capabilities. Previously, Bo worked at hybris software as a Manager Direct Marketing and Online Marketing Manager, specializing in marketing data management and SEO. Their early experience includes positions at Schaeffler and Solyndra, where they contributed to international projects and customer data management. Bo is pursuing degrees in Diplom Betriebswirt and Dipl. BWL, Marketing at Fachhochschule Ansbach and the University of Applied Sciences Ansbach, respectively.