Christoph Hefner is currently the Head of Sales for SAP Customer Experience in Austria and CEE. Prior to this role, Christoph served in various positions at SAP, where they led business development and customer experience initiatives, contributing to significant growth in the Austrian market. Christoph also held leadership roles at Würth Handelsges.m.b.H., where they advanced omnichannel strategies and enhanced customer engagement. Earlier, they developed a sales unit at PROCHEMA Handelsgesellschaft and excelled as an Account Manager at A1 Telekom Austria AG.
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