Cornelia Oberholzer is a Senior Marketing Lead for Public & Financial Services Industries at SAP, where they build and execute marketing strategies to support customers in their cloud journey. With over 20 years of B2B marketing experience in the IT industry, they have previously held leadership roles at VMware, NetApp, and Symantec Switzerland AG, focusing on integrated campaigns, account-based marketing, and collaboration with sales and channel partners. Cornelia has developed extensive expertise in budget management, PR, and event management, while being a member of various leadership teams throughout their career. They hold multiple relevant degrees in marketing and communications from institutions such as KV Business School Zürich and MBSZ.
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