Emma Cotter is a seasoned marketing professional currently serving as a Global Marketing Program Planner at SAP since February 2023, focusing on the Business Technology Platform's data and analytics solutions. Previous experience includes an Inbound Sales Representative role at Wayflyer, where Emma managed inbound leads and effectively communicated value propositions to potential clients. At KPMG, Emma worked as a Global Strategy Consultant, advising multinational clients on market entry strategies and conducting extensive market research. Early career experience includes serving as a Medical Receptionist at Newtown Medical Centre, managing patient inquiries and maintaining medical records. Emma holds an MSc in International Business from UCD Michael Smurfit Graduate Business School and a degree in Commerce International with French from University College Cork.
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