Jessica Knell, MBA, is a global marketing program planner specializing in IT education software, services, and training offerings. They have extensive experience aligning campaign strategies with both global priorities and regional needs, while collaborating with vendors to create engaging content. At SAP, Jessica has focused on demand generation and lead nurturing through comprehensive marketing campaigns and has been a social media evangelist, currently moderating online communities centered on training and certification. They are pursuing an MBA in International Management at Hochschule Pforzheim and have a Bachelor's Degree in Business Administration with a focus on Marketing from the University of Colorado at Boulder.
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