Mark Peters

Mark Peters is a results-oriented Marketing Analytics Director with over 10 years of experience leading high-performance teams in the B2B tech industry. They have a proven track record in delivering innovative, data-driven marketing strategies and enhancing user experiences across digital channels. Mark previously held roles at SAP, including Senior Director of Marketing Optimization, and Chief Operating Officer at Kids Cogs. They earned a Bachelor’s Degree in Marketing and General Management from Shippensburg University and an MBA from the University of Delaware, and are currently pursuing a Data-Driven Marketing Certificate from Cornell University.