Martin Auer is a seasoned professional with a focus on digitalization in marketing, commerce, sales, and service. Currently serving as a Senior Demand Management Executive at SAP, Martin specializes in enhancing customer experiences for large enterprises in the manufacturing industry. Previously, they held several key roles, including Business Development Manager at Talentsoft GmbH and Account Manager at New Horizons Computer Learning Centers, where they managed client relationships and supported business growth. Martin's educational background includes a degree in Electrical Engineering from Fachhochschule München and a Betriebswirt credential from Berufsfortbildungswerk.
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