Maximilian Binder is a highly experienced professional in customer experience and business development, currently serving as a Senior Strategic Customer Solution Advisor at SAP since March 2022. After two years as a Senior Solution Sales Executive for the SAP Customer Experience portfolio, Maximilian was promoted in April 2024 to manage major strategic customers exclusively. Prior to SAP, Maximilian worked at Kantar as Associate Director of Business Development in Customer Experience and as a Consultant focusing on international automotive accounts. Additional experience includes roles at Capgemini, Fujitsu Global, BMW Group, AUDI AG, Volkswagen AG, and training at Henry Schein. Maximilian holds a Master of Arts in Corporate Communications and a Bachelor of Media & Communication Management with a marketing focus, both from Hochschule Fresenius.
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