Michael Sundén has extensive experience in brand strategy and marketing, having held positions such as Account Executive at Chadwick Communications and Sr. Strategy Director at LIPMAN. They served as Strategy Director at VSA Partners and also held roles at notable companies including Brandimage, Landor Associates, and IBM. Currently, Sundén is the Sr. Director of Brand Architecture & Naming at SAP. Michael earned a Bachelor’s degree from Stockholm University between 2003 and 2005.
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