Paul Smith is the Global Industry Advisor for Trade & Revenue Growth Management Solutions at SAP Consumer Products. With 25 years of industry experience spanning large corporate organizations, digital agencies, and customer-focused startups, Paul has historically consulted on digital transformation solutions for major luxury brands and retailers. Previous roles include associate partner at IBM GBS and director of consulting at Sceneric, where Paul focused on eCommerce and digital marketing solutions. Paul holds a BEng (Hons) in Electrical and Electronic Engineering from The University of Manchester and actively engages in creative pursuits such as drawing and music.
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