• SAP

  • Serafina Greco

Serafina Greco

Digital Growth Marketing | Omnichannel Activation | Channel Lead at SAP

Serafina Greco has extensive experience in marketing and business development, primarily within SAP since May 2007. In various roles, including Head of Regional Strategic Initiatives and Global Product Marketing and Solutions, Greco has led cross-functional partnerships, fostered collaboration between global and field marketing teams, and driven audience-focused strategies that significantly contributed to revenue targets. Previous experience includes serving as Marketing Manager for InFocus Corporation, where Greco managed a substantial marketing budget and directed efforts to penetrate new markets, and earlier roles in marketing and business development at Optima International. Greco holds a post-graduate degree in Marketing from Bocconi Business School and a Bachelor’s degree in Foreign Languages and Cultures from the University of Milan.

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