Wen Yu has extensive experience in product portfolio management and customer engagement at SAP since June 2013, currently serving as the Global Customer Officer for SAP Globalization Services. Previous roles include Executive Business Assistant in the Development COO Office, where responsibilities involved preparing management documents and facilitating strategic meetings. Prior to SAP, Wen Yu worked as an Account Manager at H-ZWO Agentur für Kommunikation GmbH and held positions as GM Assistant at ZWILLING J.A. HENCKELS and Executive Assistant at L&L Products. Wen Yu began a career as a Personal Assistant at China Lawyers LEHMAN, LEE & XU from 2004 to 2007. Academic qualifications include a Master's Degree in Integrated Marketing Communications from The University of Hong Kong, complemented by studies at Shanghai Jiao Tong University and Universität des Saarlandes.
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