Eduardo Lopez

Eduardo Lopez has a diverse work experience in marketing and product marketing roles.

Most recently, they worked as the Head of Marketing at Sardine starting in 2023.

Prior to that, from 2022 to 2023, Eduardo was the Product Marketing Lead at Lithic. In this role, they built the marketing function, created a content library, launched a legal library, and produced a popular podcast.

From 2021 to 2022, they served as the Head of Product Marketing at Treasury Prime. Here, they built and led the product marketing team, developed new product introduction processes, executed go-to-market strategies, and launched various banking-as-a-service (BaaS) products.

Before that, from 2020 to 2021, Eduardo was the Senior Product Marketing Manager at FastSpring. Eduardo led the product marketing team, developed the product launch process, and spearheaded the entrance into the upmarket B2B segment.

From 2019 to 2020, they worked as the Senior Product Marketing Manager at Paystand. In this role, they led product marketing, sales enablement, and content efforts, focused on B2B payment solutions, and launched new payment products.

Eduardo also has experience as the CEO/Founder of DH Labs, a fintech marketing firm, where they generated over $1.3 million in revenue from 2017 to 2019.

Additionally, they worked at Omnicom from 2013 to 2017, starting as a Marketing Director and eventually becoming the global lead for a Fortune 500 account. Eduardo managed several teams and achieved significant accomplishments, including creating a new product offering and business unit and acquiring 21 enterprise clients.

In 2015, Eduardo was part of the corporate transition team at HP, where they helped build the Corporate Communications function ahead of the company's separation into two publicly traded companies.

Lastly, from 2010 to 2013, they worked as a Digital Marketing Manager at LS Media Group.

Eduardo Lopez's education history includes a Bachelor's degree in Psychology from Florida International University. In 2015, they obtained a Post-Graduate Certificate in Data Science from the Johns Hopkins Bloomberg School of Public Health. From 2013 to 2014, they pursued a Post-Graduate Certificate in Marketing Strategy and Management from Cornell University. In 2016 to 2017, they earned another Post-Graduate Certificate, this time in Digital Marketing, from the University of Illinois System. Additionally, Eduardo received a Certification in Responsible Web Design from freeCodeCamp in 2019.

Furthermore, Eduardo holds several additional certifications. These include an Advanced Product Marketing certification from LinkedIn, obtained in September 2021, as well as certifications in Marketing: Copywriting for Social Media, Telling Stories with Data, Create a Go-to-Market Plan, Sales Enablement, Giving and Receiving Feedback, and Product Marketing Foundations. Eduardo also obtained the Google Analytics Individual Qualification (IQ) in January 2015 and a CITI Research - Conducting Studies on Human Participants certification in 2011 from CITI Research.