Brooke Heitshu

Sr. Marketing Associate, Field Marketing Manager Western Canada at SAS Institute

Brooke Rich is a seasoned marketing professional with extensive experience in strategic marketing management. Currently serving as the Senior Marketing Associate and Field Marketing Manager for Western Canada at SAS since March 2022, Brooke has also led events and Microsoft partnerships. Prior to SAS, Brooke held the position of Marketing Manager at Teser Technologies Inc., contributing to the startup as the first marketing hire and developing comprehensive marketing strategies, as well as coordinating with Health Canada on healthcare marketing regulations. Additionally, Brooke has managed marketing initiatives at Reggin Industries Inc. to enhance community engagement and product offerings. With a background as a Marketing Specialist at MarketTap and a strong educational foundation, including a Bachelor of Commerce in Marketing from Humber College and a Data Analytics Certificate from the University of Toronto, Brooke brings a diverse skill set to the marketing landscape.

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