Sasta’s home is tucked away in one of the last remaining wilderness areas
of Northern Europe, surrounded by old-growth forests, rolling hills and crystal
lakes. Almost right outside Sasta's Main office lie the wide open hunting
grounds of bears, wolves and wolverines.

Sasta’s expertise and knowledge are rooted in the experience
of decades of living in this wild nature of Northeast Finland. On that rugged and
strong ground of Nurmes, Sasta grew to be an authentic outdoor brand.

Our founder Urpo Saastamoinen, a great outdoor enthusiast, a hunter
and fisherman, saw a great need for a proper outdoor clothing with
uncompromising quality. This is the foundation for the very first hunting outfit of Sasta -
born in 1969.

Ever since, Sasta has concentrated on the art of creating highly functional
outdoor apparel. Today, Sasta products are designed where they are used,
in hands of Sasta’s heirs, continuing the heritage.

Sasta Clothing

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