Savory Spice
Kevin Gaertner has extensive experience in marketing, with a focus on digital marketing and strategy development. Kevin is currently the Director of Marketing at Savory Spice, where they oversee marketing initiatives. Prior to this role, Kevin worked as a Digital Marketing Manager at Savory Spice.
Before joining Savory Spice, Kevin was the Marketing Director at Knotty Tie Co., a Denver-based social enterprise. In this role, they led the ecommerce and marketing strategies, played a key role in launching new business segments, and led campaign strategy, execution, and reporting. Kevin also managed new product launches and promotions.
Kevin also served as an Account Director at Matrix Marketing Group, where they managed campaign strategy, development, execution, and reporting for B2C and B2B clients. Kevin focused on building website traffic, lead generation, advertising, and channel reporting. Kevin also managed client relationships and led client meetings.
Before their role at Matrix Marketing Group, Kevin founded and operated Cyclone Strategies LLC, a digital marketing firm. As the Owner and Marketing Strategist, they developed and executed personalized marketing strategies for small, medium, and local businesses. Their expertise included marketing automation, email campaigns, customer engagement and lead funnels, website development, and ad campaigns.
Kevin Gaertner attended Bryant University from 2008 to 2012, where they obtained a Bachelor of Science (B.S.) degree in Business Administration with a focus on Marketing. In April 2021, they also obtained the Klaviyo Product Certified certification from Klaviyo. Additionally, Kevin has pursued certifications in various aspects of digital marketing, including Google AdWords Display, Google AdWords Fundamentals, Google AdWords Search, Google Analytics IQ, and Inbound Certification from HubSpot. However, specific details regarding the dates and institutions for these additional certifications are unavailable.
Savory Spice
In 2004, Mike and Janet Johnston decided to combine their individual skills as avid home cooks and bakers with their experiences in marketing and the retail spice industry to open the very first Savory Spice location in Denver, Colorado. After the immediate success of the shop, they decided to take their concept a step further and created a Savory Spice website. Building on the positive response to the Denver store and a direct-to-consumer option, they opened a second shop in Littleton, Colorado, followed by shops in Boulder and East Denver two years later. Now, Savory Spice and its franchisors operate nearly 30 locations across the United States.