Leadership Team

The Leadership Team at SBC is responsible for steering the company’s strategic direction and ensuring the alignment of its various business units—SBC Events, SBC Digital, SBC Media, and SBC Leaders. This team of high-level executives focuses on driving growth, enhancing stakeholder relationships, overseeing conference and marketing strategies, and fostering innovation and industry collaboration. By leveraging their expertise across different regions and sectors, they aim to elevate SBC’s offerings and strengthen its position as a global leader in the sports, betting, and gaming industries.