Lee leads SBD Automotive’s global connected car team, and joined the company in 2013. Prior to joining SBD he held strategic product management positions at high growth fleet management & telematics companies, infotainment R&D roles at Nissan, and product definition roles in the telecoms sector. Since joining SBD Lee has applied SBD’s collective experience as well as his own to numerous client projects ranging from OEM partner selection, tier1 market entry, solution commercialization and program launch engagements.
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