Founded in 2011, SBL Consulting Group provides strategy, business development and marketing services for consumer healthcare companies. Our team combines the benefits of vast industry experience and expertise in a boutique-like firm that focuses on efficiently delivering revenue growth for our clients’ businesses.

Since inception, our firm has worked with clients to successfully acquire brands, in-license innovative technologies, fully manage new product development programs, create and implement efficient and effective marketing plans, launch new products, identify geographic expansion opportunities, create and implement Rx-to-OTC switch strategies and deliver meaningful results. Our extensive experience and approach allow us to quickly assess a situation and immediately add value in the following areas:

Strategic Planning - We work with you from white-space evaluation and innovation to long-term portfolio evaluation.
•	Commercial Assessment
•	Rx To OTC Switches
•	Technology Search and Strategy
•	Innovative Initiatives
•	White Space Evaluation
•	Open Innovation
•	Long-Term Brand/Portfolio Evaluation

Business Development - We manage the entire process from identifying opportunities through final integration.
•	Acquisitions/Divestitures
•	In-licensing/Out-licensing
•	New Channel Marketing
•	Joint Ventures / Contract Negotiation
•	Contract Manufacturing/Supply Agreements
•	Co-Promotions
 
Marketing - We develop brand building marketing programs to ensure consumer satisfaction, maximize brand synergies and accelerate global sales growth.
•	Market Assessment
•	Market Research
•	Packaging Initiatives
•	New Product Development
•	New Claims
•	Launch Planning
•	Consumer Promotion
•	Media Planning
•	Cross Promotions/Social Media/Other Tactics

SBL Consulting Group is a proud member of CHPA (Consumer Healthcare Products Association) and WBENC (Women's Business Enterprise National Council).

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SBL Consulting Group

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