Laura Balp has over 10 years of work experience in digital marketing, customer service, and web marketing. Laura began their career in 2010 as a Customer Service - Team Leader at iDTGV. In 2012, they worked as a Web Marketing Assistant at Mezcalito. From 2014 to 2016, they were a Marketing Specialist at Bonitasoft. From 2016 to 2019, Laura worked as a Digital Marketing Project Manager at XL Groupe. Since 2019, they have been a Digital Marketing Manager, NA & EMEA at Bonitasoft. In 2022, they will become a Digital Marketing Supervisor at ScaleFlux. Her roles have included building cross-channel lead generation campaigns and strategies, leading multiple web projects, graphic designs, and content creation.
Laura Balp completed a Bachelor's Degree in Business & Foreign Languages (English/Italian) from Université Grenoble Alpes between 2008 and 2011. Laura then participated in the Erasmus Program at Università degli Studi di Verona from 2010 to 2011, earning a Bachelor year abroad in Languages and Economy. Laura went on to earn a Master's Degree in International Business & Marketing from Université Grenoble Alpes between 2011 and 2013. In 2018 and 2019, they completed an Executive Master - Digital Project Management in Marketing from VISIPLUS academy.
October, 2022 - present
January, 2022
Director Of Product Marketing at Inato
Director, Media & Technology Innovation at Northwestern University
Sr. Director - Digital & Technology Partnerships at Agthia
Global Head HR Group Digital & Tech, Asset Management, Legal & Compliance at Swiss Re
Corporate Vice President, Microsoft Advertising at Microsoft
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