Troy M. Lehman

Marketing Team Lead at SCAN INC

Troy M. Lehman has been working in the marketing field since 2018. In 2018, they worked as a Project Manager at Clear Insights. During this role, they led the project management lifecycle from initial conceptualization, project planning to strategy implementation while monitoring and updating clients on project progress throughout. Troy M. also designed digital marketing strategies in alignment with clients' business requirements, worked collaboratively with internal teams to improve clients' social media/online presence, brand impact, and to increase customer loyalty. Additionally, they overhauled the product pages on clients' website to include more appealing and updated photography and more buyer friendly product descriptions.

In 2019, Troy worked as a Marketing Intern at Thrivent. During this internship, they successfully elevated online presences for financial agents by initially reviewing the performance of different areas for the agents, developing strategies aimed at improving identified gaps, and implementing marketing plans to entice/attract new clients. Troy M. also exhibited their strengths in event management by planning, organizing and executing client events while contributing to areas such as budget allocation, ordering supplies, and recruiting volunteers.

Also in 2019, Troy worked as a Marketing Director at Union Chapel Dentistry. In this role, they directed the strategic development of short and long-term marketing and branding plans to increase scheduled services, product sales, and overall brand impact while managing department budget and resource allocation. Troy M. led cross-functional teams across daily operations, with a focus on continuously building the marketing department, sourcing for new revenue opportunities, monitoring trends, conducting competitor analyses, and mitigate risks. Additionally, they held a pivotal role in designing and managing promotional programs, loyalty programs, and client informational events.

Currently, Troy is employed as a Marketing Coordinator at SCAN, Inc. since 2022.

Troy M. Lehman attended Huntington University from 2015 to 2019, where they earned a degree in Marketing with a focus in Entrepreneurship/Entrepreneurial Studies.

Links

Previous companies

Thrivent logo

Org chart

Timeline

  • Marketing Team Lead

    July 1, 2024 - present

  • Marketing Coordinator

    January, 2022