Lars Rudkjøbing

Group CCO - Chief Commercial Officer at ScanCom International A/S

Lars Rudkjøbing has extensive experience in sales and business development. Lars started their career at Kongskilde Industries A/S as a Sales Manager and Executive Assistant, where they focused on OEM and partner sales in the agriculture machine industry. Lars then joined DAH A/S as a Sales Director & Partner, responsible for commercial market activities in Europe, particularly in Germany within the automotive business.

In 2004, Rudkjøbing joined ScanCom International A/S as a Sales Director, initially focusing on the Nordic and Eastern European markets. Lars later became the Group Sales & IOC Director, overseeing strategic market B-t-B activities in Scandinavia, Eastern Europe, France, Spain, Greece, Portugal, Chile, Peru, and the BRIC countries. Lars subsequently served as the Scandinavian Sales Director and International Sales Director before taking on the role of Director of Group Business Development & International Sales, responsible for strategic market activities globally.

Rudkjøbing has held various executive roles at ScanCom, including Chief Business & Sales Officer and Group Chief Business Development Officer. In these positions, they have been instrumental in driving business growth, maintaining key accounts, and developing strategic partnerships. Lars'sexpertise spans various industries, including outdoor furniture, textiles, accessories, and maintenance products.

Lars Rudkjøbing's education history is as follows:

From 1992 to 1993, Lars attended Køge Business School, although the specific degree obtained is not specified.

From 1993 to 1995, Lars studied at Ringsted Business School, earning a Wholesale Business Degree. During this time, their field of study included supply chain, sales management, purchasing, and business cases.

In 2006 and 2007, Lars enrolled in the Master of Negotiation program at Marketwatch - Centre for Negotiation.

In 2008, Lars attended Marketwatch, where they completed a program in Emotional Intelligence Diagnostic (EI) and Personal Development.

From 2011 to 2012, Lars pursued a CBA in Business Administration at AVT Business School.

In 2012 and 2013, Lars took part in the Master Class program at AVT Business School.

From 2015 to 2016, Lars joined the Executive Management Programme at INSEAD.

In 2019, Lars participated in the AVIRA Executive Management Programme (Awareness, Vision, Imagination, Role, Action) at INSEAD.

In 2020, Lars studied in the Executive Management Programme at INSEAD, specializing in Digital Transformation & Global Innovation.

In 2021, Lars pursued the LDMS - Leading Digital Marketing Strategy program at INSEAD.

In 2023, Lars attended INSEAD again, completing the Blue Ocean Strategy program.

Lars also obtained a Certificate in Global Management from INSEAD, commencing their studies in 2018 and finishing in 2021. However, the specific field of study is not provided.

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