Scandic Hotels
Sanna Palm is a seasoned professional with extensive experience in the hospitality and marketing sectors. Currently serving as a Senior Content Creator & Editor and Content Marketer at Scandic Hotels since January 2010, Sanna specializes in creating, optimizing, and publishing content across multiple online channels, managing SEO, marketing automations, newsletters, and executing tactical sales and brand campaigns. Previous roles include Marketing Coordinator at Scandic Hotels and Sales Coordinator at Hilton Worldwide, where responsibilities encompassed sales and marketing coordination and reporting for multiple hotel properties in Finland. Sanna's early career included support coordination at Hotelzon International, along with various positions in hotel operations, such as receptionist and housekeeper. Educational credentials include a Bachelor of Hospitality Management from Haaga Institute Polytechnic and exchange studies in hotel management at the University of Wales Institute, Cardiff.
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