Klaudia A. Bieleninik-Corfitsen is an experienced brand manager with a proven track record in brand activation, marketing, and innovation across various industries. Currently serving as Brand Activation Manager at Scandinavian Tobacco Group since January 2020, Klaudia manages traditional and new generation product portfolios in Denmark and Sweden, developing and executing brand marketing activation plans and campaigns. Prior roles include International Brand Manager in Global Brand Management and Innovation, where Klaudia drove portfolio optimization and led strategic projects for new product development. At Novo Nordisk, Klaudia focused on device strategy and marketing, leading projects for GLP-1 and insulin devices. Previously, Klaudia gained significant experience at Procter & Gamble in brand management and strategy analysis involving the Gillette brand. Educational qualifications include a Master's degree in Economics & Business Administration and a Bachelor's degree in Business Administration and Service Management, both from Copenhagen Business School.
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