Lisa Doke currently serves as Executive Director of Marketing at Scene+ since April 2023, leveraging extensive experience in customer relationship management (CRM) and marketing transformation. Prior roles include Director of CRM at Sobeys, where strategic marketing initiatives were developed to enhance customer acquisition and retention. Lisa's background encompasses senior leadership positions at The Source and Bell Mobility, where responsibilities ranged from leading marketing team transformations to optimizing direct marketing strategies through big data. Lisa's career initiated at Bell Canada with a focus on marketing, with responsibilities that evolved into product management and campaign management.
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