Katherine Schmitt

Katherine Schmitt is a seasoned marketing and events professional with extensive experience in leading brand experience initiatives and large-scale event management. Currently serving as Senior Marketing Manager at Scentre Group since June 2021, Katherine heads the Brand Experience team, focusing on customer engagement and collaboration with retailers and the community. Previously, Katherine held various roles at Reed Exhibitions from June 2012 to October 2020, including Event Manager for Play World Australia and Life Instyle, successfully managing teams and delivering award-winning events. Katherine's earlier experience includes roles at Schwarzkopf Professional and FOX Sports, alongside academic credentials from the University of Newcastle and the Australian Institute of Management.