Scharf Investments, LLC
Bruce Hoffmann is an experienced marketing and business development executive, currently serving as the Head of Marketing and Business Development at Scharf Investments, LLC since 2020. Hoffmann has held prominent positions in various financial services firms, including Chief Marketing Officer at Meeder Investment Management, Senior Vice President and Head of Marketing at Scout Investments, and Senior Director of Asset Management Marketing at TIAA-CREF. Hoffmann's expertise encompasses strategic marketing, marketing analytics, and product development, with a proven track record in driving growth strategies and leading marketing communications initiatives across multiple organizations. Educational credentials include a Bachelor of Science in Communications from Northeastern University.
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Scharf Investments, LLC
Scharf Investments partners with individuals, family offices, corporations, endowments and foundations to add measurable value to client accounts over the course of a market cycle. At Scharf, we invest alongside our clients and maintain a strict focus on valuation, margin of safety, investment flexibility and long-term perspective. With a dual focus on prudent guidance and capital protection, we work to help secure our clients’ financial future. Our time-tested investment strategy reduces volatility and better preserves and grows capital over the long term. We have found over our nearly 40-year history that reducing volatility not only adds to investment returns, but also keeps clients strategically invested. We employ our proprietary Multi-factor Analytical Performance (MAP) screen to help identify securities that we believe have significantly more appreciation potential than downside risk over the long term. Our analysts do further investigating, and only companies with the best quantitative and qualitative characteristics are chosen for client portfolios. Our rigorous methodology judges a multitude of complexities, but the end result is very simple: Your success is our success. Visit our website to learn more about how our customized wealth and asset management solutions can work to improve your investment outcomes.